Matt Walker

If you missed our free June workshop and meet-up, you'll never know what The So Solid Crew, Carl Jung, Yoda, and ignoring ChatGPT have to do with small business marketing in Norfolk. But don't despair. This blog is a whistle-stop tour of some of the highlights. If you've never joined one of our small business meet-ups before, they take place once a month from 9:30am–12:00pm at the Cliftonville Hotel in Cromer. They're friendly, welcoming and completely free to attend. They follow a simple...

Earlier this month we shared a blog about SEO (you can catch up here if you missed it). We started with SEO because it’s the question we get most often from small Norfolk businesses. The second? Social media. So, today let’s talk about Instagram. Some of what follows applies to other platforms too, but Instagram is the one we’re asked about the most. It’s easy to see why. Around half of the UK has an account (although not everyone is active), it’s simple to use, and it’s a visual platform -...

Over the past couple of years, we’ve had hundreds of enquiries from small Norfolk businesses looking for marketing support. The most common question by far is about Search Engine Optimisation (SEO). The second most common is about social media algorithms (which we’ll explore in a future blog). It’s easy to understand why SEO is appealing. For sole traders and microbusinesses, marketing is just one of many hats you’re already wearing alongside running the day-to-day business. On paper, SEO...